Due to the large number of channels and complex import links, imported red wine is also very easy to buy fake wine. However, in the future, Nanchang citizens can drink imported red wine with confidence. On the 20th, the reporter learned at the site of the first anniversary of the closure of the Nanchang Bonded Logistics Center that the first wine trading center in Jiangxi, which is located in the bonded logistics center, officially opened. In this unique trading center, more than 500 kinds of wine imported from the original bottles from around the world are collected, not only the price of the same grade wine is about 30% lower than the market price, but also wholesale and retail.
According to statistics from the wine industry, the average person in Jiangxi consumes 16 bottles of red wine each year, the Japanese drinks 6 bottles, and the Chinese drinks 0.6 bottles. The world average is 4.9 bottles. “We have conducted a market survey and estimated that Jiangxi's imported wine consumption for one year does not exceed RMB 200 million, which has great potential for development.†Mr. Zheng, an imported wine supplier, told reporters.
It is against this background that various types of wine shops in the streets of Nanchang have mushroomed. However, the reporter found that the quality of imported wines in the Nanchang market was mixed. Some imported wines from the original bottles and imported red wines from the domestic market were not clearly distinguished by price, as long as they were under the banner of “imported wineâ€. They are very expensive. Some retail prices of products are even two to three times that of coastal cities. There are also some low-quality domestic filling wines, which are marked with high prices.
Mr. Zheng revealed to reporters that the current import of wine in Nanchang is high-end wine, only a few high-end groups can accept, this part of the consumer groups is not characterized by the price, and even they are more willing to accept high-priced imported wine, this is Nanchang One of the reasons for the high price of imported wines is that “high-margin space operation is the marketing method in the initial stage of market development. As the imported wine market in Nanchang continues to mature, consumption will gradually increase, and the market will be shared by each bottle of wine in the future. The cost will naturally drop."
Jiangxi's first wine trading center opened in the bonded area However, Mr. Zheng did not expect that the pace of the drop in the price of imported red wine in Nanchang will come faster than he expected. On the morning of the 20th, Jiangxi's first wine trading center officially opened in Nanchang Bonded Logistics Center. The reporter saw on the first floor of the Nanchang Bonded Logistics Center. The exhibition hall of the Imported Wine Trading Center was full of colorful wines, of which the majority were wines.
According to the person in charge of the center, more than 10 senior importers are currently introduced, and wine merchants sell more than 500 kinds of high-quality wines from France, Spain, Portugal, Italy, Germany, Chile and other high-quality production regions around the world. The name of the wine, the corresponding price range from tens of dollars to several thousand dollars. “You can see that for the sake of food safety, all the imported red wines sold here are imported from the original bottle. For example, the Chinese labels on the back of the bottles are all designed with an electronic version and then passed on to the origin factory.â€
In addition, inspection and quarantine department officials also told reporters that the red wine imported from the original bottle is not allowed to be packed, and each batch will be sampled to ensure the quality of the wine. Relevant person in charge of Nanchang Customs said that the center's imported wine is subject to import and export subcontracting. Under its close supervision, it will never appear that Da Vinci's furniture will be affixed with an import label on the “one-day tour†in the bonded area.
The sales cycle has been reduced, and the price has been lowered by 30% to ensure the quality of the goods. The price is the most concern of the people. Are these imported wines expensive? On the 20th, the reporter generally reviewed the price of various types of red wine in the exhibition hall and found that the price of these imported wines ranged from tens of yuan to several thousand yuan, for example, a red wine produced in a winery in Spain, more than 70 yuan per bottle. A red wine produced in France, the minimum 40 yuan per bottle, the other price is basically 180 yuan, 220 yuan, 560 yuan, 980 yuan and so on. It is understood that the retail price of these products already includes tax.
“A lot of people have a misunderstanding that foreign wines on the foreigner's table are expensive. In fact, most people drink alcohol equivalent to RMB tens of yuan. The expensive impression is mainly due to the complicated import links and numerous channels. , often 1 euro per bottle of wine to the domestic market will have to sell more than 300 yuan.†According to trading center sources, the center not only for liquor dealers in Jiangxi, but also directly to the public retail, the price is generally lower than the market retail price About thirty percent.
"The compound tax rate for imported wine is close to 50%, and the bonded tax is not tax-free. Therefore, apart from the cost of shopping malls, such a difference also benefits from measures such as reducing sales and reducing logistics costs." The source told reporters that relevant statistics show Last year, the distribution of imported red wine reached 4.6 times, and the dealers increased the price of the wine, resulting in a high price of imported wine that consumers eventually bought, and the trading market of Nanchang Bonded Logistics Center was directly close to the terminal market. “Red wine belongs to more delicate goods. After being transported to Nanchang by container from abroad, it needs to be transferred to the cellar immediately. Therefore, the requirements for logistics are very high. It is natural to save the cellar and store directly in the logistics center. Logistics costs."
The bonded area will also introduce luxury goods such as LV. Many people may not have imagined that imported wine will enter thousands of households in Nanchang and even Jiangxi through such an industry.
According to the data released by the Nanchang Bonded Logistics Center, since its first year of operation, the center's total import and export volume has successfully exceeded US$100 million, which has effectively promoted the development of Jiangxi's foreign trade economy. The person in charge of the center said in an interview with reporters that they brewed the import wine trading center project for up to six months. The project is not large, but it has helped Nanchang climb onto the international stage of the economy. “In addition to red wine, We plan to introduce some luxury brands that Nanchang does not have in the future, such as LV and GUCCI, to play an advantage in bonded logistics centers, he disclosed.
According to statistics from the wine industry, the average person in Jiangxi consumes 16 bottles of red wine each year, the Japanese drinks 6 bottles, and the Chinese drinks 0.6 bottles. The world average is 4.9 bottles. “We have conducted a market survey and estimated that Jiangxi's imported wine consumption for one year does not exceed RMB 200 million, which has great potential for development.†Mr. Zheng, an imported wine supplier, told reporters.
It is against this background that various types of wine shops in the streets of Nanchang have mushroomed. However, the reporter found that the quality of imported wines in the Nanchang market was mixed. Some imported wines from the original bottles and imported red wines from the domestic market were not clearly distinguished by price, as long as they were under the banner of “imported wineâ€. They are very expensive. Some retail prices of products are even two to three times that of coastal cities. There are also some low-quality domestic filling wines, which are marked with high prices.
Mr. Zheng revealed to reporters that the current import of wine in Nanchang is high-end wine, only a few high-end groups can accept, this part of the consumer groups is not characterized by the price, and even they are more willing to accept high-priced imported wine, this is Nanchang One of the reasons for the high price of imported wines is that “high-margin space operation is the marketing method in the initial stage of market development. As the imported wine market in Nanchang continues to mature, consumption will gradually increase, and the market will be shared by each bottle of wine in the future. The cost will naturally drop."
Jiangxi's first wine trading center opened in the bonded area However, Mr. Zheng did not expect that the pace of the drop in the price of imported red wine in Nanchang will come faster than he expected. On the morning of the 20th, Jiangxi's first wine trading center officially opened in Nanchang Bonded Logistics Center. The reporter saw on the first floor of the Nanchang Bonded Logistics Center. The exhibition hall of the Imported Wine Trading Center was full of colorful wines, of which the majority were wines.
According to the person in charge of the center, more than 10 senior importers are currently introduced, and wine merchants sell more than 500 kinds of high-quality wines from France, Spain, Portugal, Italy, Germany, Chile and other high-quality production regions around the world. The name of the wine, the corresponding price range from tens of dollars to several thousand dollars. “You can see that for the sake of food safety, all the imported red wines sold here are imported from the original bottle. For example, the Chinese labels on the back of the bottles are all designed with an electronic version and then passed on to the origin factory.â€
In addition, inspection and quarantine department officials also told reporters that the red wine imported from the original bottle is not allowed to be packed, and each batch will be sampled to ensure the quality of the wine. Relevant person in charge of Nanchang Customs said that the center's imported wine is subject to import and export subcontracting. Under its close supervision, it will never appear that Da Vinci's furniture will be affixed with an import label on the “one-day tour†in the bonded area.
The sales cycle has been reduced, and the price has been lowered by 30% to ensure the quality of the goods. The price is the most concern of the people. Are these imported wines expensive? On the 20th, the reporter generally reviewed the price of various types of red wine in the exhibition hall and found that the price of these imported wines ranged from tens of yuan to several thousand yuan, for example, a red wine produced in a winery in Spain, more than 70 yuan per bottle. A red wine produced in France, the minimum 40 yuan per bottle, the other price is basically 180 yuan, 220 yuan, 560 yuan, 980 yuan and so on. It is understood that the retail price of these products already includes tax.
“A lot of people have a misunderstanding that foreign wines on the foreigner's table are expensive. In fact, most people drink alcohol equivalent to RMB tens of yuan. The expensive impression is mainly due to the complicated import links and numerous channels. , often 1 euro per bottle of wine to the domestic market will have to sell more than 300 yuan.†According to trading center sources, the center not only for liquor dealers in Jiangxi, but also directly to the public retail, the price is generally lower than the market retail price About thirty percent.
"The compound tax rate for imported wine is close to 50%, and the bonded tax is not tax-free. Therefore, apart from the cost of shopping malls, such a difference also benefits from measures such as reducing sales and reducing logistics costs." The source told reporters that relevant statistics show Last year, the distribution of imported red wine reached 4.6 times, and the dealers increased the price of the wine, resulting in a high price of imported wine that consumers eventually bought, and the trading market of Nanchang Bonded Logistics Center was directly close to the terminal market. “Red wine belongs to more delicate goods. After being transported to Nanchang by container from abroad, it needs to be transferred to the cellar immediately. Therefore, the requirements for logistics are very high. It is natural to save the cellar and store directly in the logistics center. Logistics costs."
The bonded area will also introduce luxury goods such as LV. Many people may not have imagined that imported wine will enter thousands of households in Nanchang and even Jiangxi through such an industry.
According to the data released by the Nanchang Bonded Logistics Center, since its first year of operation, the center's total import and export volume has successfully exceeded US$100 million, which has effectively promoted the development of Jiangxi's foreign trade economy. The person in charge of the center said in an interview with reporters that they brewed the import wine trading center project for up to six months. The project is not large, but it has helped Nanchang climb onto the international stage of the economy. “In addition to red wine, We plan to introduce some luxury brands that Nanchang does not have in the future, such as LV and GUCCI, to play an advantage in bonded logistics centers, he disclosed.
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